Through the detailed analysis results of m-pathy we have been able to see how our readers actually behave in important areas of the page. These insights have made it possible to align our offering much better with the needs of our users. The combination of behavioral data and the subjective evaluation from the users within the analysis have been particularly helpful.
Frank L. Niebisch - Digital business, team leader Projects & Site Operation bei Handelsblatt
See behind the numbers through the integration of Web-Analysis Systems and understand the influence of your variants to users during A/B Tests.