Based on specific web form KPIs you are able to understand which elements are unnecessary hurdles. Identify incomplete requests and quantify, which part of abandonments refer to confusing forms. m-pathy helps to design complex processes slim and intuitive.
weniger
Learn more about the customer journey of your users. Based on recorded interaction data you are able to understand how the user navigates through the website and how your different offers are compared.
weniger
Use click data, movement and scrolling maps to find out how your user interact with your products, offers and information within the process. Moreover, it is possible to identify which areas are seen and how the design can be adapted to fit customer needs.
weniger
Based on interaction controlled play outs you only consult your traget group like users that abandon during specific steps or bouncer on the landing pages. The answers can be connected with the associated recording to be evaluated. This makes it possible to reproduce reported bugs.
weniger
